In the previous session, lawyers Nicole Fortunato and Ana Pereira Coutinho started reflecting on the first directives, issued by the National Commission for Data Protection, on unsolicited direct marketing electronic communications.
In this episode, Helena Tapp Barroso and Nicole Fortunato deepen the reflection by discussing the critical aspects to be taken into account by the various players in the future approach to direct marketing, pointing out above all what finds - what does not find - an answer in the directive.
(This podcast is available in Portuguese).